Cliff Kagawa & Silas Jansson

OOH/Print

Anti-Drug communication tends to focus on the personal health risks of drug use - risks that are often easy to ignore or excuse. But drugs affect far more than the individual, so we needed to broaden that perspective.

Drawing on reports and surveys, we highlight real consequences of drug use - facts to remember the next time you consider making an excuse. Made in collaboration with Eva Wallmark, Rickard Beskow & Michal Sitkiewicz - Åkestam Holst NoA.